Analytics and counters

Connect a web analytics service to view landing visits and traffic sources in its reports. One configuration covers the public web catalog and all web landings in the project: you do not need to add code to every page.

Open counter settings

In Landings, select the Settings tab, then Analytics and counters.

Connect the services you need

In the counter form, fill in only the services you want to use:

Yandex Metrica: a counter number, such as 12345678.
Google Analytics 4: a data stream ID such as G-AB12CD34EF.
Facebook Pixel: a pixel number, such as 123456789012345.
Google Tag Manager: a container ID such as GTM-AB12CD3.
VK Ads Pixel: a pixel number, such as 1234567.
Select Save.

Connect the services you need. Highlighted elements: 1. Yandex Metrica; 2. Google Analytics 4; 3. Facebook Pixel; 4. Google Tag Manager; 5. VK Ads Pixel; 6. Save — 1. Yandex Metrica · 2. Google Analytics 4 · 3. Facebook Pixel · 4. Google Tag Manager · 5. VK Ads Pixel · 6. Save

Enter only the number or ID, not script code. The external-link icon beside each field description opens that service's instructions. Editing requires permission to manage landings.

Where counters run

Counters run on published pages opened through ordinary web links. They do not run in Telegram Mini App, MAX Mini App, VK App, or preview. To check the setup, open the landing's public link, not the editor preview.

You do not need to republish landings after saving. The new settings apply the next time a public page opens; refresh a page that is already open.

What the reports show

View data in the connected service. The built-in integration with Metrica, Google Analytics, and pixels sends page views but does not send separate segment-subscription or button-click events. The Yandex Metrica integration also does not enable session replay, click maps, or link tracking. Google Tag Manager loads your container; configure its tags in Tag Manager itself.

To compare sources, add UTM tags to landing links. This does not replace lead statistics in Senler: Senler shows acquired leads and their tags, while the web analytics service shows page visits.

Change or disable a counter

To replace a counter, enter another ID and save the form. To disable it, clear its field and select Save. The other configured services will keep working.